Optimizing the various revenue and expense generating paths is critical to marrying the value between your developer output, editorial output, Drupal application performance, stability, and end-user experience. We have built an action item list for you to get the most out of your Drupal investment.

You may have heard this story before: A business stakeholder has a new project for the website or software application. The business stakeholder writes up a brief, detailing their experiences for the project and promptly delivers these to the developer.

The developer reads through the brief and immediately starts work, not bothering to ask questions about the assumptions they are making nor the assumptions implied by the brief.

The standards for a robust digital experience have accelerated in recent years. Today’s digital consumers demand more from a brand’s website. They need an aesthetic appeal, but more importantly, they want to easily and quickly navigate a business’s website, along the way discovering the information or value they need to make purchasing decisions.  

Once looked at as optional, gathering, mining, manipulating, and understanding data is a staple for nearly every marketing team. As marketers move into additional marketing channels, juggling multiple data sources makes it more challenging and exasperating to understand the value of each different channel’s contribution to their marketing activities.

Frustrated with scope creep, mutating specifications, and hidden dependencies on projects with poor foundations, we standardized our Agile Requirements Engineering process to maximize ROI for our clients and focus on building a shared understanding and vision for a product’s roadmap.

We call this process Value-Driven Development, as it focuses on delivering business value and not just functionality.