The road to startup is grueling.
What has brought many young companies to their knees has been not finding enough customers who want to buy their solution and not locking down the right talent who can help them deliver that solution to their customers.
Attracting and retaining customers, as well as putting A-players on your payroll, requires time, money and other resources your business is limited on.
But there is a way to get both customers and talent without incurring all the risk. It’s called revenue share.