Submitted by kevin on Wed, 08/24/2016 - 11:50
How do you know which marketing strategies and tactics perform well with little investment? How do you know which marketing campaigns will perform better as you fund them further??
As a marketer, small business owner or enterprise CMO, understanding which campaigns will scale is a constant struggle. Anyone who’s tried to make an idea, product or service catch fire knows marketing and sales are often the toughest puzzles. You need all the pieces to come together with little wasted time or money — even more so as a small business owner or startup marketer.