Submitted by jordan on Tue, 10/08/2019 - 07:26
I’m proud to say that we’re one of the few consultancies to provide Revenue Share agreements across marketing and sales campaigns with our clients. In an agency world of Pay Per Lead (PPL) and payment based on a percentage of Paid Advertising Budget, we’ve succeeded in often negotiating and aligning interests with our customers and partners around mutually beneficial outcomes.
I’m equally ashamed to say that we’ve had more than our fair share of poor investments. Poor investments in companies, clients, and partners that we failed to properly assess and set up for success.