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The SMB Agentic Buyer Wants Done-For-You AI, Not Enablement

Small businesses buying AI in 2026 want done-for-you AI that runs on their behalf — not training, platforms, or toolkits that require internal expertise they don't have and weren't hired to build.

This distinction matters more than most AI vendors want to admit. The market is splitting cleanly into two buyer types: enterprises that want to build internal AI capability, and small-to-midsize businesses that want the outcomes AI delivers without becoming AI practitioners themselves. Most of the vendor ecosystem is selling to the first group while standing in front of the second.

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Agentic Workflows Explained: How Agents Coordinate Real Work

An agentic workflow is a business process where AI agents plan the steps, use tools, and check their own work to reach a goal — instead of following a fixed script. Unlike linear automation, which runs the same steps every time, an agentic workflow adapts to context, handles exceptions, and coordinates hand-offs between agents, systems, and people.

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A Guide to Policy-Making for GPTBot & Web Scraping by Generative LLMs

In 2023, the question was simple enough to answer in a hallway conversation: "Should we block GPTBot?" You added one line to robots.txt, felt vaguely responsible, and moved on.

That question is now obsolete — not because the answer changed, but because the question was wrong. There is no single bot. There is no single decision. And the line in robots.txt you added two years ago is almost certainly costing you visibility in the exact channel that is replacing the search traffic you used to depend on.

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Facet's 2024 Strategy & 10 Year Anniversary

2023 was a hard year for Facet. We felt the crunch of many of our current and prospective partners get squeezed by real economic factors — internal restructuring, and downsizing. We’ve seen projects that were eagerly awaited in 2022 get wiped off the map in 2023, and some departments completely removed (for the time being).

These economic realities are the harness which innovation must ride — and as strategic partners to digital endeavors, Facet ambled along, sometimes blind to the next challenge around the corner.

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Mautic Best Practices Checklist For A Successful Campaign Management

This article provides a checklist to confirm current Mautic configuration against our best practices. Check it out to clear your doubts about Mautic configuration in a hassle-free way. 

 

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Facet's Drupal 7 Best Practices Checklist

Drupal 7 best practices to speed up your development workflow, reduce risk, and optimize your total cost of ownership for maintaining Drupal.