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How to Create an Inspiration Board

Every business has an image, but not necessarily a good one. Many organizations struggle to create a singular brand personality that shines through from all angles of the business.

With multiple team members contributing to the brand, things can get messy. Each individual has a different idea of the image that should be expressed. They struggle to collaborate and build cohesion. The team fails at accurately targeting buyer personas with their content. But it doesn't have to be this way.

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Why Content Marketing is the Key to Growth for a Small Business

Achieving growth in a gruelingly competitive marketplace is a challenge small businesses face every day. Small business owners must find strategic and innovative solutions to overcome their size and limited resources. Content marketing is the key to growth for small businesses.

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3 Quick Ways Mautic Makes Your Law Firm Marketing Better

Lawyers and law firms can no longer sit back and rely on existing clients to pay ever-greater bills, or for new clients to appear through referrals or direct contacts. Every law firm in the current competitive market will either thrive or fail as a function of its ability to implement a smart marketing plan and develop its business.

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How to Elevate Professional Services Marketing with Mautic

When it comes to professional services marketing, consumers expect to connect with companies anytime and anywhere, and they expect a personalized experience from architecture and engineering, consulting and accounting firms. Marketing automation presents itself as a great solution for professional services firms, and it allows small business owners to save time and create more effective marketing campaigns.

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How to Take Biotech Marketing to the Next Level with Mautic

The healthcare industry has rapidly changed over the past few years. New legislation has altered the landscape of medical care and technology.

And it's not just this. The days of the door-to-door salesman are also coming to an end. People and organizations have moved online. They want to learn about new products online and they want to buy them online.

The combination of these two major shifts have created a completely new atmosphere for healthcare and biotech companies around the globe.